Jennings’ Prinicipal to Speak at SMAC Forum

CHAPEL HILL, NC - September 27, 2013 - Dan Dunlop, Principal of Jennings, the North Carolina-based healthcare marketing agency, will present at the Strategic Marketing and Communications (SMAC) Forum of the Children’s Hospital Association. This year’s forum will be held in Chicago, IL. on Wednesday, October 2. On Wednesday, October 2 at 2:45 p.m., Dunlop will lead a presentation entitled…

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  • Jennings’ Executive to Present at SHSMD Connections Conference

    CHAPEL HILL, NC - September 19, 2013 - Dan Dunlop, Principal of Jennings, the North Carolina-based healthcare marketing agency, will present at the Society for Healthcare Strategy and Market Development (SHSMD) Connections Conference. This year’s conference will be held in Chicago, IL. from Sunday, September 29 to Wednesday, October 2. On Sunday, Sept. 29 at 9:00 a.m., Dunlop will lead…

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  • New Healthcare Models, Partnerships Abound

    It’s fascinating to watch all the changes taking place in healthcare as states grapple with President Obama’s Affordable Care Act. New healthcare delivery models and seemingly odd partnerships pop up every day. Care coordinators are going into homes to help manage the health of a patient. Parents are taking their children to a drugstore chain for a strep diagnosis because…

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  • An Anti-Smoking Ad that Really Makes you Think

    https://www.youtube.com/watch?v=g_YZ_PtMkw0

    I'm a huge fan of ANY sort of advertising and marketing effort that 1) teaches you something you didn't know - something useful; and 2) makes you think about a topic in a new way. This award-winning ThaiHealth video via Ogilvy stopped me in my tracks. Most adults know that smoking is very harmful, but when you present it this…

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  • Unique Storytelling

    Recently I came across an online article on the New York Times called, "The Jockey." I wasn't expecting anything other than a standard story, but this was no ordinary article. There were videos embedded in the article, sound and narration as well. I thought this was unique so I contacted my New York Times rep about it.  He told me…

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  • Jennings Honored in Winter/Spring 2013 Web Health Awards Competition

    CHAPEL HILL, NC - August 29, 2013 - Jennings, the North Carolina-based healthcare marketing agency, was recently selected as a winner in the 15th annual Web Health Awards program. The competition is held twice a year in the winter/spring and summer/fall to recognize the nation’s best digital health resources. Jennings received a silver award for the development of the Signature…

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  • Health Systems Connecting with Neighbors

    In the not too distant future, health systems will move from fee-for-service reimbursement systems to a “population-based” approach. It’s just a fancy way of saying, health systems will soon be trying to keep their potential patients healthy instead of just treating them when they’re sick. And they’ll be compensated for doing just that. It’s interesting to see and hear what…

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  • Jennings to Present at 9th Annual AFP NC Philanthropy Conference

    CHAPEL HILL, NC - August 14, 2013 - Dan Dunlop, principal of Jennings, the North Carolina based healthcare marketing agency, will present at the 9th Annual AFP NC Philanthropy Conference. This year’s conference will be held in Concord, N.C. on Friday, August 16. Dunlop will present an AFP Master Class on the use of Social Media in fundraising, Friday, August…

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  • When it Comes to Healthcare and Humor, Where do you Draw the Line?

    https://www.youtube.com/watch?v=8al4KTkuB2M

    If you’ve read any of my previous posts, you know I’m an advertising junkie. I’ve blogged about one of my heroes in the business – Mike Hughes of The Martin Agency. He is battling cancer, but has managed to keep his wonderful wit and keen observations throughout it all. In fact, he has a thoughtful, poignant blog of his own…

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