Jennings Principal Honored with HITMC Blog of the Year Award

Yesterday it was announced that The Healthcare Marketer Blog was selected as the 2020 Medigy HITMC Award Winner in the Blog of the Year (Individual) category. The Healthcare Marketer blog is written by Dan Dunlop, a principal at Jennings and a healthcare marketing thought leader. The HITMC Award is given to the author of the best healthcare related blog of…

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  • Jennings Clients Among 2020 Medigy HITMC Award Honorees

    Jennings is pleased to announce that several of our healthcare clients have been selected as honorees for the 2020 Medigy HITMC Awards. Every year, the Healthcare and IT Marketing Community (HITMC) comes together to honor the individuals and organizations who distinguished themselves over the past year. All the nominations are reviewed by a selection committee of industry veterans and only…

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  • Opinion Piece: Systemic Racism and Inequities in Healthcare

    This is an opinion piece written by one of our principals, Dan Dunlop, in June 2020. In his writing, Dan echoes the sentiment of Dr. Martin Luther King, Jr. who famously stated that "of all the forms of inequality, injustice in health care is the most shocking and inhumane." Below is an excerpt from Dan's article. Feel free to click…

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  • 9 National Aster Awards for Jennings’ Healthcare Clients

    Jennings, the North Carolina-based healthcare marketing and audience engagement firm, is pleased to announce that its clients recently won 9 awards in one of the leading national healthcare marketing awards competitions. The Aster Awards is an elite program that recognizes healthcare professionals for excellence in their advertising and marketing efforts. It is produced by the publishers of Marketing Healthcare Today…

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  • Marketing Insights Report: Helping Consumers Set Aside Their Fear of Medical Facilities

    During the pandemic, provider organizations have done a great job communicating with their communities about the need for people to stay home and stay safe. Unfortunately, the public has come to believe that hospitals and medical facilities are no longer safe places. Over the last 30 days, as consumers have begun to take this pandemic more seriously, national research has…

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  • Jennings Client, Jefferson Regional Medical Center, Wins 5 National Healthcare Advertising Awards

    Jennings, the North Carolina-based healthcare marketing and audience engagement firm, is thrilled to announce that its client, Jefferson Regional Medical Center, recently won 5 awards in the 37th Annual Healthcare Advertising Awards, the oldest, largest and most widely respected healthcare advertising awards competition. The Healthcare Advertising Awards, produced by Healthcare Marketing Report magazine, is an elite program that recognizes outstanding…

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  • Marketing Insights Report: Preparing Your Post-Pandemic Marketing Strategy

    Right now, our hospitals and health systems are facing far more than a public health crisis; they are facing a financial crisis that could threaten their very survival. It is estimated that most hospitals and health systems will lose at least 25% of their projected annual revenue as a result of the pandemic. How will these organizations recover and how…

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  • Jared Johnson Joins Jennings As Content Marketing Consultant

    Leading Healthcare Marketer and Podcaster to Spearhead Content Marketing Initiative  Renowned healthcare marketing strategist, podcaster, and keynote speaker, Jared Johnson, has joined Jennings’ content marketing team in a strategic consulting role. Johnson will lead the development of content strategy while overseeing the execution of novel content marketing programs for healthcare organizations across the country. This formalizes a longstanding relationship between…

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  • Dan Dunlop and Jared Johnson Named HITMC Conference Co-Chairs

    Dunlop and Johnson will co-chair the marketing track for healthcare providers Two of healthcare’s leading marketers, Dan Dunlop and Jared Johnson, will co-chair the provider marketing track for the 7th annual Healthcare and IT and Marketing Conference (HITMC20) focused on healthcare B2B and B2C (Hospital and Medical Practice) marketing. HITMC20 is the first of its kind event that brings together…

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  • Health Care Marketing Trends for 2020 and Beyond

    Wondering which tactics and tools are worth prioritizing this year—and what fads are fading? Consider these insights, predictions, and suggestions from industry experts including Jennings' principal, Dan Dunlop. Emotional storytelling, compelling content and attention-grabbing campaigns can help organizations thrive and drive more profitability, but it’s no easy task. How can you succeed in a fiercely competitive, volatile industry that’s fraught…

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