NC State New Branding?
Here's a sample of a print campaign appearing this month for North Carolina State University. The ad appeared in a publication geared toward in-state business professionals. While I'm generally a fan of this ad, it's a quick simple read with good photography. I'm honestly more intrigued by the logo. If you've seen much of NC State's marketing the last few years,…
Jennings Wins 19 National Aster Awards for Healthcare Marketing
CHAPEL HILL, NC - May 16, 2011 - Jennings, the North Carolina public relations, branding and advertising agency, was recently honored with 19 national Aster Awards for healthcare marketing. The Aster Awards, one of the largest national competitions, is an elite program that recognizes healthcare professionals for excellence in their advertising/marketing efforts. "It's so rewarding to be honored nationally for…
Jennings Takes Home 13 National Healthcare Advertising Awards
CHAPEL HILL, NC - May 5, 2011 - Jennings, the North Carolina public relations, branding and advertising agency, was recently honored with 13 awards in the 28th Annual Healthcare Advertising Awards (HAA). HAA is one of the most prestigious award competitions in the healthcare industry and is produced by Healthcare Marketing Report, a leading industry publication. "It's truly an honor…
Extreme Homeschooling?
"Teaching to the test" is a personal pet peeve of mine. From the early days of elementary school through the last days of high school, public (and to a lesser degree private) schools spend countless amounts of energy and money meeting pre-determined, governmentally prescribed standardized numbers. Kids are held hostage by the requirements; teachers and administrators are incentivized by the…
Art is Better with Chicken . . . But Nuggets?
This week we're getting ready for another one of our famous Wine and Chicken parties on Thursday, April 21st from 5:30 pm to 7 pm. We're excited to be showcasing the work of artist Lynda Baddour - a talented artist that we are fortunate to feature! Lynda has lived in Chapel Hill for 44 years, building her career by teaching first…
Set up for Disappointment
My middle daughter is a very bright high school junior and a pretty darn good athlete to boot. No really, she is. The college admissions direct mail solicitations are pouring in to her inbox and our mailbox. This week alone she's been graced by The University of Chicago, Wake Forest, Brown, Columbia, Vanderbilt and Oberlin. Eye-popping opportunities for sure -…
Bob Kochuk to Judge Communicator Awards
CHAPEL HILL, NC - April 11, 2011 - Bob Kochuk, Jennings creative director, has been chosen to judge the 17th Annual Communicator Awards again this year. For more than a decade, the Communicator Awards have honored the best creative work in the communications field. The awards are sanctioned and judged by the International Academy of the Visual Arts. Kochuk, who…
Jennings President to Judge 2011 Web Health Awards
CHAPEL HILL, NC - March 31, 2011 - Dan Dunlop, Jennings' president and CEO, has been selected to be one of the judges of the 2011 Web Health Awards. Dunlop with join a panel of electronic health information experts from across the nation who will judge entries based on content, format, success in reaching the targeted health audience and overall…