Dan Dunlop Ranked Among Top Influencers in Healthcare Social Media Realm

Each year the professionals who are active in the health IT social media realm go through a nomination process on Twitter to crowdsource a list of the top influencers in this area of interest, known as the #HIT100. The 2016 list was just published and Jennings principal, Dan Dunlop, ranked #25 on the list. Dan has a well-established reputation as a thought…

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  • Realizing Vision Through Research: How Lawrence General Hospital Used Research To Help Elevate Its Brand

    “City of the Damned.” That’s the magazine headline that greeted Jill McDonald Halsey when she arrived as the new Chief Marketing & Communication Officer for Lawrence General Hospital in Lawrence, Massachusetts. The city of Lawrence had been dealing with a variety of challenges, including the pervading perception of a city in decline, with rising crime rates and underperforming schools in…

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  • The Healthcare Marketer’s Expanded Role

    As the healthcare ecosystem continues to evolve, moving from the prevailing fee-for-service model to a risk-sharing model, we should expect the role of hospital marketing departments to go through a similar transformation. What does the world of hospital marketing look like when our focus is no longer on driving patient volume but on promoting the health and wellness of specific…

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  • A Big Night for Jennings Clients at 2016 Lamplighter Awards

    Hospital and Health System Clients Receive 27 Awards On June 1, 2016, a crowd of nearly 300 healthcare marketers and communicators gathered at the Omni Hotel in Providence, Rhode Island, for the 26th annual Lamplighter Awards Dinner, produced by the New England Society for Healthcare Communications (NESHCo). Two of Jennings hospital clients, Lawrence General Hospital (10 awards) and Signature Healthcare…

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  • Join Dan Dunlop For An Amazing Social Media Workshop: July 27, 2016

    On July 27, 2016, one of our principals, Dan Dunlop, will be participating in what promises to be a terrific social media workshop in Lebanon, New Hampshire - "Social Media for Branding and Crisis Communication." The workshop is being sponsored by Dartmouth-Hitchcock, PRSA Yankee Chapter, the New England Society for Healthcare Communications (NESHCo) and the New Hampshire Hospital Association (NHHA).…

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  • 28 National Aster Awards for Jennings Healthcare Clients

    Aster Award Winners Announced CHAPEL HILL, NC – May 12, 2016 - Jennings, the North Carolina-based healthcare marketing and audience engagement agency, is pleased to announce that its clients won 28 awards in one of the leading national healthcare marketing awards competitions. The Aster Awards is an elite program that recognizes healthcare professionals for excellence in their advertising and marketing…

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  • Collaborating for Community Health

      Although many of us have not yet accepted it, healthcare delivery is changing around us; and the ways in which we work to improve the health of the communities we serve is undergoing a fundamental transformation. This was recently confirmed when I attended the Duke/ Durham Health Summit with several of Jennings’ clients from the Practical Playbook. The theme…

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  • Jennings Principal to Judge Digital Health Awards

      CHAPEL HILL, N.C. – May 10, 2016 – Dan Dunlop, principal of Jennings, the North Carolina-based healthcare marketing agency, has been chosen for the sixth year in a row to judge the Digital Health Awards. The Spring 2016 Digital Health Awards recognize high-quality digital health resources for consumers and health professionals. The awards program is organized by the Health Information…

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  • 43 National Healthcare Ad Awards for Jennings Clients in 2016 Competition

    For the fourth year in a row, a Best of Show honor capped off an amazing performance by Jennings’ healthcare clients who received a total of 43 awards in the 33rd Annual Healthcare Advertising Awards (HAA). This year’s Best of Show award recognized Lawrence General Hospital’s “Today” Campaign which also won Gold Awards for Radio Advertising, Video Production, and Total Ad…

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  • Why Internal Security Measures Are Essential in Healthcare

      Last year, I received a letter in the mail from my insurance provider stating, “Anthem was the target of a very sophisticated external cyber attack. These attackers gained unauthorized access to Anthem’s IT system and have obtained personal information from our current and former members such as their names, birthdays, medical IDs/social security numbers, street addresses, email addresses and…

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