Dan Dunlop and Jared Johnson Named HITMC Conference Co-Chairs

Dunlop and Johnson will co-chair the marketing track for healthcare providers

Two of healthcare’s leading marketers, Dan Dunlop and Jared Johnson, will co-chair the provider marketing track for the 7th annual Healthcare and IT and Marketing Conference (HITMC20) focused on healthcare B2B and B2C (Hospital and Medical Practice) marketing. HITMC20 is the first of its kind event that brings together marketing and PR professionals from both health IT and healthcare providers. The event is focused on marketing to doctors, practice managers, hospital executives, and consumers. Dunlop and Johnson will develop the marketing track for provider organizations.

Jared Johnson is a healthcare marketing consultant, podcaster, and keynote speaker. Dan Dunlop, principal of Jennings, is a leading healthcare marketer, blogger, and speaker at national conferences. Jared and Dan are considered two of the leading content marketers in healthcare. Together, they look forward to expanding the provider marketing track at this year’s HITMC20 Conference. Both have been named by their peers to the #HIT100 list of top influencers in health IT and social media.

The 2020 HITMC Conference will take place on May 12-14, 2020 in Las Vegas, NV. Over the 3 days of the conference, attendees will have an opportunity to learn the latest best practices and strategies in content marketing, marketing automation, event marketing, healthcare Public Relations, branding, media relations, and much more. Plus, attendees will get to network with hundreds of their peers from around the country. 


HITMC is first and foremost a community. Members are bound together by a passion for and a love of PR, communications, and marketing in healthcare.

The central idea behind HITMC is to bring together all the smart, innovative, and hard-working healthcare professionals so that we can learn from each other. We enable this by creating a culture where sharing, mutual respect, and lifting each other up is the norm. This is the essence of HITMC. This is what makes HITMC special.

HITMC strives to provide amazing marketing and PR related content that helps Health IT companies and healthcare organizations stand out amidst all the noise of the industry. If you’re looking to market to hospital executives, doctors, practice managers, patients, or other healthcare professionals, you’ve come to the right place.


Hi. We’re Jennings. We’re in Durham, North Carolina and we live and breathe healthcare marketing.

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