Chapel Hill, N.C. – December 7, 2016 – Jennings, the North Carolina-based healthcare marketing and consumer engagement firm, is pleased to announce that its client, the Practical Playbook, won a Social Networking Award of Distinction in the 2016 eHealthcare Leadership Awards competition. The winning entry was the Practical Playbook Blog.
The Practical Playbook is a collaboration between the Department of Community and Family Medicine at Duke School of Medicine and the de Beaumont Foundation. The organization’s mission is to foster collaborations between public health, primary care, and other groups to improve population health by providing practical implementation tools, guidance, and resources. The Practical Playbook Blog features timely, relevant resources and thought-leadership about pressing issues in population health management. The Blog features perspectives from Practical Playbook staff members and experts from partner organizations such as the Prevention Institute and the Illinois Public Health Institute.
The eHealthcare Leadership Awards is an elite program that recognizes healthcare professionals for excellence in their digital communications efforts. A total of 116 judges looked at how websites and other digital communications compared with others in their organization’s classification. They also reviewed entries based on a proprietary multi-point standard of Internet excellence. Best Social Networking was among the categories with the highest number of entries.
All winners are posted on the Strategic Health Care Communication website (http://www.strategichealthcare.com/award-winners), as well as published in the December 2016 issue of eHealthcare Strategy & Trends, a national healthcare marketing magazine.