CHAPEL HILL, NC – May 1, 2010 – A branding campaign produced by Jennings, the Chapel Hill marketing and advertising agency, for the College of Charleston, won a total of five awards at the 25th annual Educational Advertising Awards presented by Higher Education Marketing Report, the most widely read publication for higher education marketers. The Education Advertising Awards is the oldest, largest and most prestigious advertising awards competition in higher education.
Most notably, the College of Charleston’s institutional branding campaign won Gold in the Total Advertising Campaign category as well as the Magazine Series category. The campaign garnered a Silver Award in the Radio Single Spot category, a Bronze Award in the Outdoor category and a Merit Award in the Television Series category.
The campaign included outdoor and print materials, a micro-site, radio, web banners and television elements.
This year, the Education Advertising Awards received more than 2,000 entries from over 1,000 colleges, universities and secondary schools.