Jennings Recognized Among the Nation’s Elite Healthcare Marketing Firms

Aster AwardsCHAPEL HILL, NC – May 12, 2010 – Jennings, the Chapel Hill public relations, branding and advertising agency, was recognized with eight national Aster Awards for marketing produced for Tufts Medical Center (Boston, MA), MetroWest Medical Center (Framingham, MA) and University Health Systems of Eastern Carolina (UHS). The Aster Awards recognize excellence in healthcare and medical marketing, allowing healthcare organizations and advertising agencies to compete against similarly sized competitors from across the nation and world.

Floating Hospital for Children at Tufts Medical Center and MetroWest Medical Center
Agency: Jennings – Chapel Hill, NC
Award: Gold
Entry Name: Pediatric Specialty Campaign – Patient Education Series
Group: Children’s Hospital

Floating Hospital for Children at Tufts Medical Center and MetroWest Medical Center
Agency: Jennings – Chapel Hill, NC
Award: Silver
Entry Name: Pediatric Specialty Campaign – Outdoor Transit Single
Group: Children’s Hospital

Floating Hospital for Children at Tufts Medical Center and MetroWest Medical Center
Agency: Jennings – Chapel Hill, NC
Award: Gold
Entry Name: Pediatric Specialty Campaign – Brochure
Group: Children’s Hospital

Floating Hospital for Children at Tufts Medical Center and MetroWest Medical Center
Agency: Jennings – Chapel Hill, NC
Award: Gold
Entry Name: Pediatric Specialty Campaign – Service Line Promotion – Children’s
Group: Children’s Hospital

Floating Hospital for Children at Tufts Medical Center and MetroWest Medical Center
Agency: Jennings – Chapel Hill, NC
Award: Silver
Entry Name: Pediatric Specialty Campaign – Newspaper Advertising – Series
Group: Children’s Hospital

University Health Systems of Eastern Carolina — Greenville, NC
Agency: Jennings – Chapel Hill, NC
Award: Gold
Entry Name: Duplin General Hospital Insert
Group: Hospital 76 – 149 beds

University Health Systems of Eastern Carolina — Greenville, NC
Agency: Jennings – Chapel Hill, NC
Award: Silver
Entry Name: UHS Orthopedics Service Line Promotion
Group: Healthcare System

University Health Systems of Eastern Carolina — Greenville, NC
Agency: Jennings – Chapel Hill, NC
Award: Bronze
Entry Name: UHS Orthopedics :60 Radio
Group: Healthcare System

“It was an honor having Jennings participate in the 2010 Aster Awards Competition. They placed in the top 5% of the nation. The quality of this year’s entries went well beyond the judges’ expectations,” said Melinda R. Lucas, Aster Awards Program Coordinator.

The 2010 Aster Awards received approximately 3,000 entries from across the United States as well as Canada and South America. Participant’s entries competed against similar-sized organizations in their category. Entries must score at least in the top 85% to receive an award. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal. Aster Award winners are promoted in Healthcare Marketing Today magazine. For more information, go to www.asterawards.com.

Jennings

Hi. We’re Jennings. We’re in Durham, North Carolina and we live and breathe healthcare marketing.

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