Chapel Hill, NC – Feb. 10, 2014 – Jennings client, Signature Healthcare, was recently honored with a Silver Award in the 2013 Cancer Awareness Advertising Awards Competition. The winning entry featured a cancer survivor and Signature Healthcare patient, Carolyn Aldridge, telling her story of empowerment. “Signature Healthcare is committed to using video as a storytelling medium to effectively engage and inform patients, potential patients and family members. This video is a wonderful example of the power of video as a storytelling platform. We’re extremely proud of the work,” said Jennings Principal, Dan Dunlop.
The Cancer Awareness Advertising Awards Program (CAA Awards) is an elite competition recognizing the most talented marketing professionals for excellence in advertising for Cancer Awareness. The CAA Awards is an annual contest allowing entries designed, printed and/or distributed the previous year to be scored, judged and recognized for excellence in cancer awareness marketing and advertising.