Connecting Public Health and Primary Care to Address Social Determinants of Health

A 2011 survey conducted by the Robert Wood Johnson Foundation (RWJF) found that 85 percent of physicians believe unmet social needs lead to worse health for all Americans. Yet only 20 percent of physicians feel confident or very confident in their ability to address social determinants of health that impact their patients' health and well-being. in this article, Dan Dunlop,…

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  • Community Health, Collaboration, and Healthcare Marketing: Using Content Marketing to Support Population Health Initiatives

    In this evolving healthcare landscape, hospitals and health systems are beginning to shift their attention from clinical encounters to now include a greater focus on population and community health. Rather than seeking out purely transactional relationships with patients, hospitals are looking to prevent chronic disease by actively promoting health and wellness. Many hospitals are even seeking to address those environmental…

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